Top 5 Entertainment Mascot Games Performance in Australia Q2 2025

In the second quarter of 2025, the top entertainment mascot games in Australia showed diverse performance trends across downloads, revenue, and active users. This analysis, based on data from Sensor Tower, highlights the key metrics for each of these popular games.

Minion Rush: Running game by Gameloft saw a fluctuating trend in weekly revenue, peaking at $436 in mid-April, with a notable rise to $406 at the end of June. Weekly downloads started strong at 3.5K but declined to 2.2K by the end of the quarter. Active users also decreased from 6.2K to 4K over the same period.

Sonic Dash: Fun Endless Runner from SEGA experienced a surge in weekly revenue, reaching $544 in late April. Downloads fluctuated around 2K, with a slight increase to 2.2K in the final week of June. Active users showed a significant rise, starting at 2.9K and soaring to 7.3K by quarter's end.

Netflix's World of Peppa Pig NETFLIX demonstrated an interesting pattern with downloads peaking at 3.3K in early June before tapering off. Active users followed a similar path, climbing to 4K in May and then decreasing to 1.8K by the end of June.

Sonic Forces: Run Battle Game, another SEGA title, maintained a steady revenue stream, peaking at $1.3K in mid-April. Downloads remained relatively stable around 1.3K, while active users slightly declined from 6.7K to 5.8K.

Finally, Hello Kitty Nail Salon by Budge Studios saw an increase in weekly revenue, culminating at $587 at the end of June. Downloads were variable, peaking at 1.8K. Active users demonstrated resilience, rising from 7.6K to nearly 10K throughout the quarter.

These insights from Sensor Tower reveal the dynamic nature of the gaming market in Australia, where each game's performance varies significantly across different metrics. For more detailed analyses, Sensor Tower provides comprehensive data and insights.